Marketing Automation
Find the latest marketing automation news and product information in this topic section. Discover the definitions for marketing automation terms and find resources to help design a marketing metrics strategy. Learn about the top marketing automation technology vendors and their latest releases in marketing and technology news articles. Compare top marketing automation tools from vendors like SAP and Oracle and learn about the latest on-demand products. Discover how marketing automation tools can advance a marketing strategy, how to prioritize marketing efforts using technology and make the most of marketing investments.
Litware HR - A Sample SaaS Application
It sure feels like a long time ago since I first started working on this project. I'm very happy to announce that the sample SaaS application has finally arrived!
Just Tweet It - A Directory Listing for Twitterers
Just Tweet It is a directory for Twitter users that sorts people into a bunch of different categories. To get listed on Just Tweet It, head over to whichever category you fall into and submit...
Read more about Just Tweet It - A Directory Listing for Twitterers...Review: Web Form Design
It’s not hard to like a book on web forms that starts with the simple truth: “Forms suck.” Luke Wroblewski’s Web Form Design: Filling in the Blanks is quite a good book, filled with practical advice told in an engaging manner. I can’t imagine any...
Read more about Review: Web Form Design...Happy Earth Day, Earthlings
Googlers around the world are celebrating Earth Day today by participating in events from green-themed film screenings in Singapore and Hyderabad, to a local food event in Kirkland, WA and Bike to Work Day in London. At our Mountain View campus,...
Read more about Happy Earth Day, Earthlings...Is This a Sign of an Ego Clash Among Tech Bloggers
Is this a sign of an ego clash among high profile tech bloggers. I hope that's not true but if the answer is yes, we could be missing lot of important tech news just because another rival A-list blog had the scoop. David Sifry, the famous founder of...
Read more about Is This a Sign of an Ego Clash Among Tech Bloggers...Negative Churn
We just closed another great quarter at Intacct, and I'm extremely proud to report that we had 100% customer retention for our direct sales channel the quarter. This is no mean feat for a business of our size and growth - more than 2,500 customers...
Read more about Negative Churn...How Technology Is Costing Companies Billions
This is the story of a very expensive customer loyalty program that worked flawlessly for two decades only to be derailed by several remarkable misuses of...
Read more about How Technology Is Costing Companies Billions...